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Written by Admin    Friday, 12 February 2010 03:53    PDF Print E-mail






The Finishline-Multisport.Com Privacy Policy

Finishline-Multisport.Com and its affiliates (collectively) recognize the importance of protecting the privacy of personal information that may be provided to us by individual users or readers of Finishline-Multisport.Com content online. Accordingly, we have adopted a privacy policy to govern how we treat such information. This policy does not apply to information you may provide to us offline. Finishline-Multisport.Com may change this privacy policy from time to time, in its sole discretion, and any such changes will become effective when the Finishline-Multisport.Com posts the revised privacy policy online. Your continued use of this Web site indicates your consent to Finishline-Multisport.Com's privacy policy and the most current version then in effect.


Finishline-Multisport.Com may collect personally identifiable information when you specifically and knowingly provide it to us, such as when you provide your personal information such as your e-mail address, name, phone number or address.

Finishline-Multisport.Com, or third parties on our behalf, may also collect non-personally identifiable information via the use of cookies. Cookies are pieces of information that are transferred to an individual's hard drive for record-keeping purposes. Cookies are used to assist you in using site information and content by saving your user preferences. Cookies are also used to collect aggregate information about Web site users on an anonymous basis. Finishline-Multisport.Com has contractual relationships with third parties, including without limitation, advertisers and companies to place online advertisements that may place their own cookies on the Web sites displaying our content. In the course of serving these advertisements, such third parties may place or recognize a unique cookie of their own on your browser, and they may or may not collect personally identifiable information. Such third parties' use of cookies will be guided by their individual privacy policy, which you should review. Finishline-Multisport.Com does not control such third party cookies and is not responsible for information gathered by such cookies.


Finishline-Multisport.Com will use the personally identifiable information directly submitted by you solely for the purpose for which you have provided it, whether it be to subscribe to a service, request information, order a reprint of an article or photograph, etc.. We may also use the information you provide to us to contact you for reasons related to your original communication to us. Additionally, we may periodically send you promotional e-mail about existing or prospective products and services offered by Finishline-Multisport.Com and its advertisers, as well as to obtain information to better understand our users. We may also use information you provide to serve your advertisements, and, if you have given your consent for us to do so, to send you e-mails concerning offers from our partners and other third parties that we think may be of

interest to you. We may disclose all of the information we collect about you to our affiliates who offer related goods and services, and to nonaffiliated third parties that perform services on our behalf, including marketing services.

With regard to non-personally identifiable information, Finishline-Multisport.Com is currently using and has contracted with third party vendors to track and analyze usage and volume statistical information from our users to administer our content in order to improve our services. We may also perform statistical analysis of user behavior in order to measure interest in our online products and services for product development purposes and to inform advertisers as to how many consumers have seen or clicked their advertisement. We also use demographic and preference information to allow advertisements on our sites to be targeted to the users for whom they are most pertinent, so users see advertising that is most likely to interest them, and advertisers send their messages to people who are most likely to be receptive.

This information may also be used as part of our demographic research. In this event, the research is compiled and analyzed on an aggregated basis. Finishline-Multisport.Com reserves the right and may grant to third parties such right to publish non-personally identifiable, aggregate information regarding our users for promotional purposes and as a representative audience for advertisers.

Finishline-Multisport.Com will not disclose any personally identifiable information about our current or former users to anyone, except as permitted or required by law, or as described herein. Finishline-Multisport.Com will endeavor to maintain physical, electronic, and procedural safeguards to protect the confidentiality of the information that we collect online.


As a general rule, Finishline-Multisport.Com will not disclose any of your personally identifiable information except under one of the following circumstances: we have your permission; we believe in good faith determines is legally required to be revealed by any relevant statute, regulation, ordinance, rule, administrative or court order, decree, or subpoena; information revealed during the course of Finishline-Multisport.Com's enforcement of the policies and procedures of the website; information that we determine must be disclosed to correct what we believe to be false or misleading information or to address activities that we believe to be manipulative, deceptive or otherwise a violation of law; where you are otherwise notified at the time we collect the data; where we need to share your information to provide the product or service you have requested; when disclosed to an affiliate of Finishline-Multisport.Com or when such disclosure is made subject to confidentiality restrictions in connection with a sale, merger, transfer, exchange, or other disposition (whether of assets, stock, or otherwise) of all or a portion of the business conducted by the web sites to which the Finishline-Multisport.Com privacy policy applies. Finishline-Multisport.Com may share the non-personally identifiable information that Finishline-Multisport.Com  gathers, in aggregate form only, with advertisers and other partners.


Finishline-Multisport.Com uses third-party advertising companies to serve ads when you visit some sections of our Web site. These companies may use information (not including your name, address, email address or telephone number) about your visits to this and other Web sites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, click here.


Finishline-Multisport.Com does not knowingly collect personally identifiable information from children under 13. In the event that we learn that we have collected any personal information from a child under the age of 13 without verification of parental consent, we will delete that information from our database.


If you are located outside of the United States, please note that the information you provide to us will be transferred to the United States. By using this web site, you consent to this transfer.


If you have any questions or concerns about the Finishline-Multisport.Com privacy policy or would like the personally identifiable information that you have provided to Finishline-Multisport.Com removed from our files, please contact Finishline-Multisport.Com at:


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Last Updated ( Friday, 12 February 2010 03:59 )
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